EnRoute Growth Platform AI Disclosure
V3 Change Summary
- Adds Section 2.6 disclosing EGP's canonical persona-based AI agent roster.
- Adds Section 8.3 covering the Colorado AI Act (SB24-205) and updated EU AI Act / NIST AI RMF references.
- Adds Section 5.6 covering C2PA content provenance practices.
1. Overview
EGP uses AI and machine learning in delivering its products and services. This Disclosure is incorporated by reference into the EGP Terms of Service.
2. How EGP Uses AI
2.1 AI-Generated Content — copy, blog posts, marketing materials, SEO metadata; human-reviewed before publication unless client opts into full automation.
2.2 AI Search Optimization — analyzes and optimizes for ChatGPT, Claude, Perplexity, Google AI Overviews, Bing Copilot, Gemini.
2.3 AI Voice Agents — callers informed at start; human handoff on request.
2.4 AI Document Analysis — extraction, summarization, compliance checking.
2.5 AI-Powered Automation — routing, lead scoring, review responses, anomaly detection.
2.6 EGP Persona-Based AI Agents (NEW V3)
EGP operates a multi-agent system in which named AI personas perform discrete operational roles under human supervision. Each persona runs on third-party foundation models (primarily Anthropic Claude and OpenAI GPT/Codex) or EGP-hosted local LLMs, with a defined scope, decision boundary, and audit trail. Current canonical roster:
| Persona | Role |
|---|---|
| Vesta | Knowledge Catalog and Schema (PPMO-KC) |
| Gemma | Content Generation Committee (GenCom) |
| Sade | Content Generation Committee (GenCom) |
| Betty | Chief of Staff Operations |
| Hakeem | Process Improvement |
| Paula | Sales Pipeline Enrichment |
| Cody | OpenAI Codex Coding and Automation (PPMO-OA) |
| Sasha | Skeptic / Quality Adversary |
| Devin | Devil's Advocate / Risk Surfacing |
| Curtis | Custodian / Compliance |
| Willemena | Outbound and Forms (PPMO-HQ) |
| Clarise / Claudia / Clarissa | Local LLM tier (Small / Medium / Large) (PPMO-KP) |
| Pepper, Kenna, Napoleon, Vadi | Platform and execution specialists |
Persona-attributed outputs and communications are AI-generated under named operational roles. Final material business decisions are reserved to authorized EGP human personnel. Clients may request the substrate model and supervisor identity behind any persona-attributed deliverable.
3. Types of AI Systems
Large Language Models (LLMs), Machine Learning Models, Natural Language Processing, and Computer Vision systems.
4. Data Usage and AI Training
4.1 EGP does not use client data to train third-party AI models. 4.2 Client data processed by AI is used solely for contracted service delivery. 4.3 Aggregated, anonymized, or de-identified data may be used for internal analytics.
5. Limitations and Disclaimers
AI outputs may contain errors. AI outputs are not legal, medical, financial, tax, or other professional advice. Search visibility, lead generation, and content performance are not guaranteed. EGP integrates third-party AI platforms (OpenAI, Anthropic, Google, Microsoft, others) under their respective terms.
5.6 Generative AI Content Provenance (NEW V3)
Where supported, EGP applies C2PA (Coalition for Content Provenance and Authenticity) content credentials on AI-generated images and video assets to enable downstream verification of synthetic origin.
6. Liability
Governed by the Limitation of Liability section of the EGP Terms of Service. Clients are responsible for reviewing AI-generated content before reliance.
7. Transparency and Human Oversight
Material AI outputs receive qualified human review. Clients may request human review of any AI-generated decision affecting their account or opt out of specific AI-powered features where operationally feasible.
8. Compliance
8.1 Regulatory Framework — GDPR Article 22 (automated decision-making), CCPA/CPRA (Cal. Civ. Code Section 1798.185(a)(16)), Colorado Privacy Act (profiling opt-out), Connecticut Data Privacy Act, Virginia CDPA, Utah CPA, FTC guidance on AI marketing claims, and the EU AI Act (Regulation (EU) 2024/1689; prohibited-practice provisions enforceable February 2, 2025; GPAI obligations August 2, 2025).
8.2 Industry Standards — NIST AI RMF 1.0 (January 2023) and ISO/IEC 42001:2023 (AI Management Systems).
8.3 Colorado AI Act and State AI Laws (NEW V3)
For clients in jurisdictions with active AI-specific consumer protection laws (notably the Colorado AI Act, SB24-205, effective February 1, 2026), EGP supports impact-assessment requests, notice obligations, and consumer rights tied to "high-risk" automated decision systems. EGP does not currently deploy systems that make consequential decisions about consumers (employment, housing, lending, insurance, healthcare, education, government services, legal services) on behalf of clients without human-in-the-loop review.
9. Updates to This Disclosure
Reviewed at least annually. Material changes will be communicated to active clients.
10. Contact Information
EGP AI Governance
EnRoute Growth Platform
1640 Boro Pl, 4th Floor
McLean, VA 22102
Email: ai-governance@enroutegrowthplatform.com
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